
Omnichannel Customer Support: What It Is & Why It Matters
Omnichannel customer support unifies every channel into one connected experience. Learn what it means, how it differs from multichannel, and how to deliver it.
2 min readHandle calls inside the same inbox as every other channel. Nateq records, transcribes, and summarizes each conversation so nothing gets lost after the customer hangs up.

Take voice and video calls without leaving the inbox that holds your chats, emails, and tickets.
Calls can be recorded and transcribed automatically when recording is on for the number, so agents can search and review conversations later.
Get a concise AI summary of what was discussed and what to do next, attached to the customer's timeline.
See past tickets, notes, and conversations before you pick up, so customers never repeat themselves.
A missed call turns into a trackable ticket automatically so no request slips through the cracks.
Track volume, response times, and outcomes alongside your other channels in one reporting view.
Answer voice and video calls from the same workspace as every other conversation.
With recording on for the number, the call is recorded and transcribed, then an AI summary is generated automatically.
The summary and transcript stay on the customer's timeline for follow-ups and reporting.
Phone and WhatsApp calls are included for every agent on every plan. AI Voice is optional and paid by the minute from your wallet. What a call travels over is billed by whoever carries it, and it depends on the route.
An AI Voice minute covers speech recognition, the AI and the voice itself. Minutes are paid from your wallet on a graduated rate that gets cheaper as the month's minutes grow, with 3 concurrent AI calls included. The current rates are on the pricing page.
Customers can call your business's WhatsApp number and reach your team or the AI. Meta charges nothing for calls customers start, so only Nateq's per-minute media fee applies, plus AI Voice minutes when the AI answers. Calls you place on WhatsApp are billed by Meta to your own WhatsApp Business Account per minute, by the recipient's country, in 6-second pulses with volume tiers, with no markup from Nateq.
Connect your own number over your SIP trunk. Your carrier bills the minutes at its own rates, and Nateq adds a small per-minute media and routing fee from your wallet.
Call recording is included free. Recordings are kept for 7 days on Basic and 90 days on Team and above, and you can set a shorter period for each number. Every recorded call starts with a notice that the call may be recorded.
Yes, when recording is on for the number. Recording is off until you turn it on; once it is, Nateq records and transcribes calls automatically and generates an AI summary you can review or search later.
Yes. Both voice and video calls are handled inside the same unified inbox as your other channels.
A missed call is turned into a ticket automatically, so your team can follow up without losing the request.
Yes. Past tickets, notes, and conversations appear alongside the call so agents have full context.

Omnichannel customer support unifies every channel into one connected experience. Learn what it means, how it differs from multichannel, and how to deliver it.
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