Customer service for academies and training centres, on WhatsApp and every other channel.
Prospective students ask the same questions about courses, fees, schedules and certificates, mostly on WhatsApp and mostly in the evening. Nateq's AI agent answers them in Gulf Arabic or English from your own course information, and sends the serious applicants to your admissions team.
- Enrolment questions answered 24/7
- Serious applicants routed to admissions
- Gulf Arabic and English
- Class reminders on WhatsApp
Education & training
In short
Nateq is an AI customer service platform that academies, institutes and training centres use to answer enrolment questions on WhatsApp, Instagram, website chat, email and phone from one inbox. Its AI agent replies in Arabic dialects and English from the centre's own course content, asks the qualifying questions the centre sets, and hands ready-to-enrol applicants to admissions staff with the full conversation.
Last updated:
What does an academy need from customer service software?
The repeated questions, answered
“كم سعر الدورة؟”, “متى تبدأ الدفعة الجاية؟”, “الشهادة معتمدة؟” The AI agent answers from the course pages, fee lists and FAQs you add, in the customer's own register.
Qualify before you call back
Write the questions admissions needs answered — the course, the start date, how the student will pay — and the agent asks them, tags the conversation and routes it.
Admissions gets the whole thread
When an applicant is ready, the conversation moves to a person with a summary, so nobody asks the student to repeat themselves.
Evenings and weekends covered
Most enquiries arrive after work. The agent answers then; anything that needs staff waits in the queue for the morning shift, inside business-hours SLAs you set.
Reminders that go out on time
Scheduled workflows send class, payment and document reminders on WhatsApp using your approved message templates.
Every channel in one inbox
WhatsApp, Instagram DMs, website chat, email and calls land in the same inbox, so a student who writes on Instagram and calls later is one record.
How does Nateq separate serious applicants from casual enquiries?
You decide what counts as ready. The AI agent asks the questions in the order you set and tags each conversation with the answers. Routing rules then send, for example, every applicant who has picked a course and a start date to admissions, and leave general questions with the agent.
With HubSpot or Salesforce connected, the applicant's details sync to the CRM, so the sales side of admissions works from the same record.
Can it answer in Gulf Arabic and English in the same day?
Yes. It replies in the language and dialect each person writes in, including messages that mix Arabic and English, which is common among students. Your course content can be in either language.
What does an enrolment chat look like?
An illustrative conversation written to show how it works, not a real customer's.
- Customerمرحبا، عندكم دورة إدارة مشاريع؟ وكم سعرها؟
- Nateqهلا فيك! إيه عندنا دورة إدارة المشاريع، مدتها ستة أسابيع مسائية. أرسل لك تفاصيل الرسوم والمنهج الحين. تبي تبدأ مع الدفعة الجاية؟
- Customerإيه أبي أسجل، بس أبي أعرف إذا فيه تقسيط.
- Nateqأكيد. أحوّلك الحين لفريق القبول يرتّب معك التسجيل وخيارات الدفع، وعندهم كل اللي قلته لي.
- Your teamأهلًا، معك فريق القبول. شفت طلبك لدورة إدارة المشاريع، خلّني أشرح لك خيارات الدفع.
Which integrations does it use?
All live in the Nateq integrations directory today. Anything else connects through the REST API and webhooks.
How it works
- 1
Connect your channels
Link your WhatsApp Business number, Instagram and website chat. Email and calls can follow.
- 2
Add your course information
Import course pages, fee lists, schedules and FAQs. The agent answers only from what you add.
- 3
Set who goes to admissions
Write the qualifying questions and the routing rules, and review conversations as they come in.
Questions academies and training centres ask
Can the AI agent answer questions about course fees?
Yes, from the fee information you add. It does not invent prices; if a fee is not in your content, it says so and hands the question to your team.
How do applicants reach a person?
Through routing rules you set — for example when they choose a course and start date, or ask for a person — and the conversation arrives with its full history.
Can we send class reminders on WhatsApp?
Yes. Scheduled workflows send reminders using your Meta-approved WhatsApp templates. Meta bills those messages to your WhatsApp Business Account at its published rates.
Does it work for a training centre with several branches?
Yes. Each branch can be its own team with its own routing and business hours; see the page on businesses with several branches.
Related pages
- Customer service platformThe AI customer service platform behind this page: every channel, ticketing and automation in one inbox.
- Customer service for multi-branch businessesRouting by branch, with each manager's view.
- WhatsApp Business supportThe WhatsApp inbox your team shares.
- Arabic chatbotEvery Arabic dialect, plus Franco-Arabic.
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